Marketing Operations Specialist

Marketing Operations Lead

We are seeking a proactive and experienced Marketing Operations Lead to lead and oversee marketing operations, with a strong emphasis on managing large teams, trafficking high-volume posts and ads, and ensuring seamless client interactions.

About the Role

The ideal candidate will have a proven track record in managing programmatic advertising campaigns across UCAN, EMEA, and APAC regions. This role demands exceptional people management skills, data analysis expertise, and the ability to drive operational excellence in a dynamic, fast-paced environment.

• ">
• Campaign Management & Ad Operations">
  • ">
  • Lead the end-to-end execution and optimization of advertising campaigns across UCAN, EMEA, and APAC.">
  • Develop and implement data-driven strategies to maximize campaign ROI and achieve client objectives.">
  • Collaborate with regional teams to align on campaign goals, KPIs, and market-specific strategies. Ensure seamless ad operations and maintain compliance with industry standards and best practices.">
  • Establish and enforce error control mechanisms, including quality assurance (QA) processes, pre-launch checks, and automated validation tools to minimize campaign errors.">
  ">
• Team Leadership & Development">
  • ">
  • Manage and mentor a team of Operations Specialists handling transactional and operational tasks, including service processing, issue identification, and service-level improvement.">
  • Conduct regular performance reviews, provide constructive feedback, and implement personalized development plans.">
  • Foster a collaborative and growth-oriented team environment, encouraging innovation and continuous improvement.">
  ">
• Performance Reporting & Insights">
  • ">
  • Use data-driven insights to recommend strategies that enhance campaign effectiveness and operational efficiency.">
  • Monitor error trends and leverage data to identify root causes, implementing corrective actions to prevent recurrence.">
  • Communicate complex data findings in an understandable and actionable manner to stakeholders and clients.">
  ">
• Client & Regional Coordination">
  • ">
  • Act as the primary point of contact for clients across all regions, ensuring timely and effective resolution of their needs.">
  • Coordinate with regional teams to address market-specific challenges and opportunities.">
  • Build strong client relationships by consistently delivering exceptional service and measurable results.">
  ">
• Strategic Planning & Process Improvement">
  • ">
  • Identify and implement process improvements to enhance operational efficiency and risk management.">
  • Contribute to the development and execution of strategic plans to drive business growth and elevate campaign performance.">
  • Provide coaching, training, and guidance to junior team members to build future leadership talent.">
  ">

Qualifications & Requirements

Educational Background:

• ">
• Masters degree in Marketing, Communications, or related field.">
• Advanced certifications in digital marketing or programmatic advertising highly preferred.">

Experience:

• ">
• 8+ years hands-on experience in campaign management and ad operations, with proven track record in UCAN, EMEA, and APAC regions.">
• Demonstrated expertise in developing and executing high-impact campaigns and strategies.">

Technical Skills:

• ">
• Proficiency in advertising platforms, performance reporting tools, and data analysis software.">
• Advanced skills in analyzing complex data and translating it into actionable insights.">

Leadership & Soft Skills:

• ">
• Strong leadership experience, with proven ability to motivate and empower teams.">
• Exceptional communication and interpersonal skills, enabling effective collaboration across global teams and clients.">
• Strategic thinker with problem-solving mindset, focused on driving measurable results.">
• Exceptional project management skills, with ability to manage multiple priorities and meet tight deadlines in fast-paced environment.">
• Willingness to work during US business hours.">