Digital Growth Strategist

3 days ago


Bengaluru, Karnataka, India WinnerBrands Full time
Grow with Us

We are seeking a seasoned Digital Growth Strategist to join our team at WinnerBrands. As a key member of our marketing squad, you will play a pivotal role in driving business growth through data-driven strategies and innovative campaigns.

About the Job

Our ideal candidate possesses 10+ years of experience in growth marketing, with a proven track record of achieving consistent MoM revenue stability and scaling app revenue beyond INR 15 Cr/month sustainably. The successful applicant will be an expert in cohort analysis, RFM segmentation, and deriving actionable insights from data.

The successful candidate will lead hyper-targeted campaigns using paid channels like Google Ads, Meta Ads, and programmatic ads, focusing on geographies with high dairy consumption. Additionally, they will design and execute win-back, upsell, and cross-sell campaigns using push notifications, SMS, and email, as well as boost AOV with strategies like combo packs and scale subscription plans.

As a skilled Growth Marketing Lead, you will work closely with our core marketing team to develop exclusive loyalty rewards or subscription models for recurring purchases. You will also optimize app UX/UI and implement effective feedback systems, ensuring seamless ordering and reordering experiences for our customers.

Key Responsibilities:

  • Develop and execute growth marketing strategies to drive revenue and customer acquisition.
  • Lead data-driven marketing automation initiatives to enhance customer retention and revenue growth.
  • Design and execute targeted campaigns across multiple channels, including Google Ads, Meta Ads, and programmatic ads.
  • Collaborate with the core marketing team to develop loyalty programs, subscription models, and other retention strategies.

We offer a competitive salary of ₹1,200,000 - ₹1,800,000 per annum, commensurate with experience, and a dynamic work environment that fosters growth and innovation.

Join us in shaping the future of digital marketing and driving business growth



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