
Senior Email Marketing Specialist
1 day ago
We are seeking a proactive and detail-oriented professional to manage newsletters, coordinate email campaigns, handle audience data, and ensure effective web content management using CMS tools.
Key Responsibilities:- Newsletter & Content Management:
- Design, draft, and manage newsletters for various initiatives using website CMS and email tools.
- Coordinate with internal teams and stakeholders for timely content inputs and approvals. - Email Campaign Execution:
- Schedule and execute email campaigns using platforms such as Netcore and Raiser's Edge.
- Ensure proper segmentation, error-free setup, and timely dispatch of all campaigns. - Data Handling & List Management:
- Create and run queries in Raiser's Edge for targeted email list generation.
- Clean, format, and prepare lists according to campaign requirements.
- Import and manage final audience lists in Netcore for execution. - Platform & Tool Coordination:
- Serve as the primary Point of Contact (POC) for Netcore and WordPress tools.
- Troubleshoot basic technical issues and coordinate with vendors/support teams when escalation is required. - CMS Operations:
- Upload, update, and manage web content using WordPress CMS.
- Work with design and development teams for technical updates and enhancements. - Reporting & Analytics:
- Generate detailed performance reports for email campaigns and website content.
- Analyze results and provide actionable insights to improve future communication strategies.
The ideal candidate should have strong analytical skills, excellent written and verbal communication skills, and the ability to manage multiple projects and deadlines with attention to detail.
Desired qualifications include a Bachelor's degree in Communications, Marketing, IT, or a related field, along with 2–4 years of experience in email marketing, content management, or related roles. Proficiency in Raiser's Edge, Netcore, WordPress, and standard email campaign tools is essential.
This role offers opportunities for career growth and professional development in a dynamic environment.
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