Product Development Specialist

2 days ago

Thāne, Maharashtra, India beBeeUser Full time ₹ 9,00,000 - ₹ 15,00,000

Role Summary:

We're seeking a User Experience Developer to join our team.

This role involves driving user engagement, feature adoption, and product growth through innovative strategies.

The ideal candidate will have expertise in product management, SaaS, and growth marketing, with strong analytical and communication skills.

  • Key Responsibilities:
  • User Onboarding & Adoption

• Design and implement smooth onboarding flows using in-app guides, walkthroughs, videos, and tooltips.

• Collaborate with the customer experience team to ensure quick resolution of onboarding issues.

• Track onboarding completion rates and reduce early-stage drop-offs.

  • Feature Communication & Education

• Develop a structured release communication plan using in-app announcements, email campaigns, push notifications, FAQs, and videos.

• Translate complex product features into simple, user-friendly messaging.

• Work with the marketing team to ensure consistent user education campaigns.

  • User Engagement & Retention

• Create strategies to drive repeat usage, including gamification, challenges, and rewards.

• Monitor daily active users (DAU), monthly active users (MAU), churn, and feature adoption metrics — design interventions to improve them.

  • Data & Experiments

• Run A/B tests and growth experiments to increase adoption and retention.

• Use analytics tools like Mixpanel, Firebase, and Google Analytics to track user journeys and identify drop-off points.

  • Cross-Functional Collaboration

• Collaborate closely with stakeholders to prioritize features that improve user experience.

• Work with marketing for adoption campaigns and customer experience for user training.

• Act as the voice of the user for continuous product improvements.

Requirements:
  • Experience in Product Growth / Growth Marketing / Product Management.

• Strong interest in Product Management, SaaS, or Growth Marketing.

• Familiarity with analytics tools (Mixpanel, Firebase, GA4, Amplitude, etc.).

• Strong communication and storytelling skills.

• Ability to think creatively, test rapidly, and iterate based on results.

  • Desirable Skills:

• Experience in SaaS, B2B2C, or community-driven platforms is a plus.

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