Influencer Marketing Specialist

1 week ago

Jaipur, Rajasthan, India beBeeFashion Full time ₹ 9,00,000 - ₹ 12,00,000

As a Sourcing Liaison, you will play a pivotal role in building and nurturing relationships with influencers and their teams to facilitate impactful brand collaborations.

The ideal candidate will have a keen eye for fashion, excellent organizational skills, and a passion for working within the influencer, fashion, and lifestyle industries.

Key Responsibilities:

  • Facilitating Sourcing Requests: Identify and coordinate clients' outfits, jewelry, accessories, and shoes for influencer collaborations.
  • Maintain a comprehensive database of influencers, their managers, and talent agencies.
  • Ensure timely delivery of fashion items to influencers and their teams.

Influencer Coordination:

  • Build and maintain strong relationships with influencers, managers, and content creators.
  • Understand influencers' personal styles, audiences, and brand fit to provide tailored recommendations.

Campaign & Event Management:

  • Collaborate with internal teams to develop and execute influencer dressing, gifting, and brand campaigns.
  • Track and manage inventory of clients' products used for influencer partnerships.
  • Ensure all collaborations align with brand guidelines and campaign objectives.

Trend Analysis & Industry Networking:

  • Stay updated on social media trends, platform updates, and emerging influencer talent.
  • Provide insights and recommendations based on influencer content trends and audience engagement patterns.
  • Attend fashion, lifestyle, and social media industry events to network with key stakeholders.

Other Tasks:

  • Manage deliverables and deadlines with influencers and their teams.
  • Prepare performance reports on influencer collaborations, including reach and engagement metrics.
  • Handle logistical and coordination issues that may arise during the sourcing and delivery process.

This role requires a deep understanding of the influencer marketing space and the ability to build strong relationships with key stakeholders. If you are passionate about fashion and have excellent organizational skills, we encourage you to apply. This is a great opportunity to grow your career in the ever-evolving world of influencer marketing and work closely with our talented team to drive brand success.

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