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Performance Marketing Lead Generation Specialist
3 weeks ago
We are seeking a seasoned Performance Marketing Specialist to drive lead generation and optimize campaigns.
Key Responsibilities:- Run paid campaigns across multiple platforms, including Google Ads, Meta Ads, and LinkedIn Ads
- Develop strategic plans to consistently fill the pipeline with high-quality prospects
- Manage campaign performance, track ROI, and identify areas for improvement
- Collaborate with sales teams to align campaigns with business goals and conversion targets
- Experiment with new formats, creatives, and channels to stay ahead of the curve
- Establish robust reporting systems that highlight key metrics and insights
- Substantial experience in performance marketing and demand generation
- Deep knowledge of digital advertising ecosystems, including re-marketing strategies
- Strong analytical skills, with proven ability to drive ROI-positive campaigns
- Proficiency in CRM and marketing automation tools, such as HubSpot or Zoho
- A creative problem solver who balances testing with discipline
- Experience in real estate, coworking, or B2B industries is advantageous
This role offers a unique opportunity to work on challenging projects, develop skills, and contribute to business growth.
Other Considerations:Candidates should be comfortable working in a dynamic environment and have excellent communication skills.