
Sales Meeting Setters Lead
5 days ago
Making Connections with High-Quality Prospects
We are seeking a results-driven Appointment Setting Manager to lead our team of meeting setters and ensure our sales team receives high-quality, sales-ready meetings.
Key Responsibilities:
- Direct and coach a team of appointment setters to engage U.S. prospects through effective cold outreach strategies.
- Build and refine techniques for cold calling, lead qualification, and meeting booking to maximize conversions.
- Track key metrics and drive the team to exceed goals.
- Partner with Sales and Marketing leaders to align messaging and outreach campaigns.
- Provide hands-on guidance to enhance communication, objection handling, and outreach consistency.
- Ensure proper use of CRM platforms for lead tracking and data management.
- Improve scripts, workflows, and market-specific tactics tailored for North American SMB clients.
- Deliver weekly performance updates and improvement strategies to senior leadership.
Requirements:
- A minimum of 5 years working in appointment setting with a focus on U.S. prospects.
- At least 2 years managing or leading teams within an appointment setting/cold calling function.
- Familiarity with digital marketing and its value proposition for SMBs.
- Fluent English, both spoken and written, with strong persuasion and negotiation skills.
- Hands-on experience with CRM tools, dialers, and reporting dashboards.
- Ability to assess team performance, optimize processes, and improve conversion rates.
- Comfortable working during U.S. business hours or providing significant overlap.
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