Chief Growth Officer

1 week ago

Davangere, Karnataka, India beBeeMarketing Full time ₹ 12,00,000 - ₹ 17,00,000

Job Overview:

We are seeking a seasoned Marketing Professional to lead and optimize our performance marketing initiatives across multiple channels.

This role will be responsible for developing, executing, and managing paid marketing campaigns with the goal of driving customer acquisition, maximizing return on investment (ROI), and scaling the company's customer base.

  • Must have B2B SaaS marketing experience, with a deep understanding of SaaS sales cycles, customer lifetime value (CLV), and the need for ongoing user retention.
  • Develop and execute performance marketing strategies across various digital channels to drive customer acquisition and revenue growth.
  • Lead the creation and management of paid campaigns across multiple platforms, ensuring alignment with business objectives and key performance indicators (KPIs).
  • Analyze campaign performance and continuously optimize bids, targeting, creatives, and messaging to ensure maximum ROI.
  • Monitor and manage daily, weekly, and monthly performance reports, ensuring campaigns stay on track and meet performance goals.
  • Conduct A/B testing and experimentation to optimize landing pages, ad creatives, and overall campaign performance.

Required Skills and Qualifications:

To be successful in this role, you must have:

  • 4-6 years of experience in performance marketing, digital advertising, or similar roles with a proven track record of driving measurable results.
  • Experience handling significant performance marketing budgets.
  • A proven track record of achieving significant ROI from marketing budgets, consistently meeting or exceeding performance targets and KPIs.
  • In-depth knowledge of performance marketing channels, including search and social media advertising.
  • B2B SaaS marketing experience is mandatory, with a proven track record of executing and optimizing performance marketing campaigns in a B2B environment.

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