Digital Marketing Optimization Specialist

6 hours ago

Bengaluru, Karnataka, India beBeeSearchEngine Full time ₹ 45,00,000 - ₹ 75,00,000
Job Description

We are seeking a skilled Digital Marketing Optimization Specialist to join our strategy team. In this role, you will be responsible for enhancing and optimizing our digital marketing practices. You will primarily focus on building and executing SEO strategies for our clients and internal projects.

Key Responsibilities:
  • Optimize copy and landing pages for search engine marketing.
  • Perform ongoing keyword discovery, expansion, and optimization.
  • Research and implement search engine optimization recommendations.
  • Research and analyze competitor advertising links.
  • Develop and implement link building strategy.
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
  • Work with editorial and marketing teams to drive SEO in content creation and content programming.
  • Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
Requirements

To be successful in this role, you should have:

  • A solid understanding of ranking factors and search engine algorithms.
  • Knowledge of any website analytics tools (e.g., Google Analytics).
  • Excellent presentation, communication, project management, and organizational skills.
  • An analytical mindset and critical thinking.
Benefits

We offer a range of benefits to support your career growth and well-being:

  • Fully remote work opportunities.
  • The chance to learn and grow in a fast-paced and dynamic team.
  • The opportunity to win extraordinary contests and prizes.
  • The chance for your work to be seen and loved by hundreds of thousands of people.
  • Professional certification and training programs.
Perks

In addition to our benefits package, we also offer:

  • A competitive stipend.
  • The flexibility to work from anywhere.
About Us

We believe that business has the power to drive positive change in the world. We are committed to creating a workplace culture that reflects this mission. Learn more about our commitment to equality and diversity.

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