Growing Health and Fitness Apps Through Performance Marketing

4 days ago

Kannur, Kerala, India beBeeGrowth Full time ₹ 9,00,000 - ₹ 18,00,000

About our company

We're seeking a Mobile App Growth Specialist to lead and scale paid campaigns that drive installs, subscriptions, and conversions for our wellness apps.

This role is all about executing paid campaigns day in and day out, optimizing funnels, and ensuring growth at scale.

If you're someone who thrives on scaling apps through ads, experimenting with creatives and funnels, and leveraging AI + analytics tools to push performance, we'd love to have you on board.

Key Responsibilities:

  • Run and optimize paid ad campaigns across Meta, Apple, Google, and other channels to drive installs and conversions
  • Build and iterate on user acquisition funnels, ensuring campaigns scale profitably
  • Leverage AI tools for creative testing, campaign automation, and performance optimization
  • Analyze campaign and funnel data using tools like AppsFlyer, CleverTap, and Google Analytics to identify growth opportunities
  • Collaborate with design and content teams to test ad creatives, copy, and landing flows
  • Stay updated with performance marketing trends, platform updates, and new acquisition strategies

Required Skills and Qualifications:

  • Proven experience scaling mobile apps via paid ads across platforms (Meta, Apple, Google)
  • Experience running campaigns in the US and EU markets
  • Experience with Web2App Funnels
  • Hands-on experience with CleverTap, AppsFlyer, Google Analytics or similar tools
  • Practical use of AI in marketing workflows (campaign automations, creative testing, etc.)
  • Data-driven mindset with the ability to optimize campaigns for maximum ROI

Benefits:

As a Mobile App Growth Specialist, you'll have the opportunity to work with a talented team of professionals, gain valuable experience in the field, and contribute to the success of our wellness apps.

Nice to Have:

Background in wellness, health, or fitness apps

Experience working in SaaS or app growth roles

About Us:

We're a revolutionary SaaS platform that helps wellness creators launch their own branded iOS, Android, and web apps.

Some of the top wellness creators we support include yoga teachers, meditation guides, and fitness coaches.

Send your resume and a short note explaining why you're excited about driving growth in health & fitness apps, a campaign or experiment you've run that meaningfully boosted installs, conversions, or retention, and any relevant skills or qualifications you have.

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