Marketing Strategy Specialist
1 week ago
We are seeking a highly skilled Marketing Strategy Specialist to join our team at Domnic Lewis International. This is an exciting opportunity for a talented individual to drive business growth by developing and executing effective marketing strategies.
About the Role:
The successful candidate will be responsible for enhancing brand value in the Trade segment, planning and executing promotional schemes for retailers and wholesalers, and creating demand at the end-user level. Key responsibilities include managing new product introductions from ideation to market launch, developing and executing marketing campaigns tailored for the Trade and Industrial Trade markets, and conducting market and customer analysis to identify trends, opportunities, and actionable insights.
Requirements:
- Minimum 5 years of experience in Trade markets or Industrial Trade
- Strong understanding of customer journey mapping for electricians, engineers, project managers, and electrical contractors
- Proven experience in marketing campaign execution and product promotions
- Knowledge of CRM operations and customer engagement tools
- Excellent verbal and written communication skills
- Strong ability to collaborate with cross-functional teams in a matrix organization
- Willingness to travel up to 50% of the time
Compensation Package:
We offer a competitive salary range of ₹15,00,000 - ₹25,00,000 per annum, depending on qualifications and experience. Additionally, we provide a comprehensive benefits package, including medical insurance, retirement plan, and paid time off.
About Us:
Dominic Lewis International is a renowned company that values innovation, teamwork, and excellence. We are committed to fostering a collaborative and inclusive work environment that supports the growth and development of our employees.
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