Industry-Led Business Growth Through Marketing Excellence

13 hours ago

Belgaum, Karnataka, India beBeeStrategic Full time ₹ 15,00,000 - ₹ 25,00,000
Business Development Specialist - Strategic Marketing Role

The organization is actively reshaping its strategy to deliver excellence through essential products and solutions that enable the safe and sustainable transport of fluids worldwide.

This strategic role drives planning, execution, and oversight of Indian marketing programs for a global division. It involves developing campaigns and programs that build sales pipeline, nurture leads, and convert to orders.

About the Role:

Responsibilities include devising and managing marketing programs and events, analyzing campaign performance, and reporting on strategic marketing initiatives.

  • Develop, implement, and manage day-to-day marketing activities across all channels and platforms.
  • Establish go-to-market strategies encompassing product launch, lead generation, experiential, and social media.
  • Track and drive marketing leads through the sales process and report status/results regularly.
  • Monitor and analyze marketing program effectiveness and performance.
  • Coordinate marketing activities with cross-functional teams.
  • Manage events and trade shows.
  • Research and make recommendations on regional media partners and industry associations.

Key qualifications include a Master's degree in marketing with 5+ years' experience in B2B marketing and communications.

Essential Skills:
  • Marketing campaign development and event management experience.
  • Digital Marketing and social media marketing experience.
  • Microsoft Dynamics CRM experience.
  • Strong communication and organizational skills.
  • Effective interpersonal skills at multiple levels of decision makers.

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