Strategic Branding Lead for Corporate Assets
2 days ago
About the Role
We are seeking a skilled Strategic Branding Lead to oversee the development and execution of comprehensive branding strategies for our corporate assets. This role requires a deep understanding of brand management principles, excellent leadership skills, and experience in managing cross-functional teams.
Key Responsibilities
- Develop and implement strategic branding plans to enhance brand visibility and market positioning
- Collaborate with internal stakeholders to understand asset-specific branding requirements and align strategies with business objectives
- Create compelling brand narratives and messaging that resonate with target audiences for each asset
- Manage the execution of branding campaigns, ensuring consistency and alignment with Adani's brand guidelines and values
- Monitor and analyze brand performance metrics, providing insights and recommendations for continuous improvement
- Establish and maintain strong relationships with external partners, including agencies, vendors, and industry associations, to support branding initiatives
Requirements
To be successful in this role, you will need:
- A Bachelor's degree in Marketing, Business Administration, Communications, or a related field
- 10-15 years of experience in corporate industry with a focus on branding and asset management
- Demonstrated track record of successfully leading branding initiatives and campaigns
- Exceptional leadership and team management abilities
- Strategic thinking and strong analytical skills
- Excellent communication and interpersonal skills
- Creativity and a strong sense of innovation
- Ability to thrive in a fast-paced and dynamic environment
What We Offer
In return for your expertise, we offer a competitive salary range of $120,000 - $180,000 per year, depending on experience, as well as opportunities for professional growth and development within our company.
About Us
Adani Enterprises Limited is a leading diversified conglomerate with a presence across various sectors, including energy, infrastructure, and resources. We are committed to delivering innovative solutions and exceptional customer experiences through our people and technology.
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