Digital Advertising Campaign Specialist

2 weeks ago

Bikaner, Rajasthan, India beBeeCampaign Full time ₹ 8,00,000 - ₹ 12,00,000
About the Role

This is an exciting opportunity to take on a challenging role as a Campaign Manager in a fast-paced digital marketing environment.

The successful candidate will be responsible for planning, executing, and optimizing digital advertising campaigns across various platforms. If you have a keen eye for detail and are analytical, proactive, and able to translate client objectives into high-performing campaigns, we want to hear from you.

  • Plan and execute campaigns across programmatic platforms, mobile UA channels, and other digital advertising platforms.
  • Monitor campaign performance daily to ensure key performance indicators (KPIs) such as CTR, CPI, CPA, and ROI are being met.
  • Optimize campaigns to improve delivery, scale, and efficiency.
  • Prepare and share detailed performance reports with insights and recommendations.
  • Collaborate with account managers to ensure smooth communication with advertisers.
  • Troubleshoot tracking, delivery, or pacing issues promptly.
  • Stay updated with industry trends, platform updates, and best practices.
  • Work closely with internal teams to drive campaign success.

Requirements

  • 1–3 years of experience in campaign management (programmatic/UA/digital advertising).
  • Strong analytical skills and experience with campaign reporting and optimization.
  • Hands-on experience with ad platforms (DSPs, Google Ads, Facebook Ads, MMPs like AppsFlyer/Firebase/Adjust).
  • Proficiency in Excel/Google Sheets for reporting and analysis.
  • Ability to multitask and manage multiple campaigns simultaneously.
  • Strong problem-solving skills with a proactive approach.
  • Excellent communication and collaboration abilities.

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