Mobile Game User Growth Expert

2 weeks ago

Chennai, Tamil Nadu, India beBeeUserAcquisition Full time ₹ 20,00,000 - ₹ 25,00,000
User Acquisition Specialist Job Description

Job Summary:

We are seeking a highly skilled User Acquisition Specialist to join our team. The ideal candidate will have a proven track record of driving user acquisition for mobile games, with a strong understanding of campaign setup, optimization, and analysis.

The User Acquisition Specialist will be responsible for setting up new campaigns and optimizing existing ones on Meta, Google Adwords, and Apple Search Ads. They will also build, track, and optimize UA campaigns to achieve desired results.

In addition to their technical skills, the User Acquisition Specialist must have excellent data analysis skills, with experience working in a metrics-driven role. They will analyze campaign performance based on ROI, ROAS, and projected LTV.

The successful User Acquisition Specialist will work closely with the design team to develop creative assets for advertising campaigns. They will also contribute to strategic decision-making and resource planning to scale UA efforts efficiently.

Key Responsibilities:
  • Set up new campaigns and optimize existing ones on Meta, Google Adwords, and Apple Search Ads
  • Build, track, and optimize UA campaigns to achieve desired results
  • Analyze campaign performance based on ROI, ROAS, and projected LTV
Requirements:

To be successful in this role, you will need:

  • Demonstrated team leadership experience, including mentoring and guiding team members
  • Entrepreneurial mindset with willingness and ability to own projects
  • Excellent problem-solving skills and attention to detail
  • Ability to analyze data from attribution platforms and present results
  • Highly organized and self-motivated individual
About Us:

We offer a dynamic and supportive work environment that encourages professional growth and development.

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