Email Campaign Strategist

1 day ago


Kolkata, West Bengal, India beBeeEmailMarketing Full time ₹ 20,00,000 - ₹ 25,00,000
Email Marketing Specialist

This role involves building and executing comprehensive email marketing campaigns, utilizing industry-leading tools such as Oracle Responsys. As a key member of the campaign management team, you will be responsible for developing and implementing strategic marketing initiatives that drive results.

  • Developing and executing end-to-end email marketing campaigns, including targeting and workflow set up on platforms like Oracle Responsys, Unity, and Infinity IQ.
  • Compiling performance reports, ensuring data integrity and accuracy, and providing actionable insights to inform future campaigns.

Required Skills:

  • 4+ years of experience in design and development of email campaigns using Oracle Responsys.
  • Hands-on experience with Oracle Unity CDP implementation for multiple customers.
  • Familiarity with Oracle Infinity IQ and proficiency in SQL, Excel, and PL/SQL concepts.

Working Conditions:

  • A flexible schedule is required, including day and night shifts with rotational week-offs.

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