Mobile Growth Strategy Specialist

KYFEX is a leading AI consulting firm dedicated to harnessing the power of artificial intelligence. Our team focuses on revolutionizing business operations globally by analyzing large datasets for growth insights.

• Conduct comprehensive cohort analysis using AppsFlyer data to track user acquisition retention and revenue performance across different user segments and channels.
• Calculate and monitor key growth metrics including Customer Lifetime Value (LTV) Return on Investment (ROI) ROAS payback periods and customer acquisition costs (CAC).
• Build and maintain advanced attribution models to measure marketing campaign effectiveness and optimize budget allocation across channels.
• Collaborate with data engineers to design optimize and maintain data pipelines that process AppsFlyer raw data for analytical purposes.
• Develop complex SQL queries in Snowflake to extract transform and analyze large datasets for growth insights.
• Create and maintain interactive dashboards in Metabase to visualize key performance metrics and provide self-service analytics for stakeholders.
• Design and execute A/B testing frameworks to evaluate the impact of product changes and marketing campaigns on growth metrics.
• Partner with client teams to optimize campaigns identify growth features and align analytics with business planning.
• Conduct market research and competitive analysis to identify growth opportunities and benchmark performance.
• Create predictive models to forecast user behavior revenue projections and campaign performance.

• Bachelor's degree in Data Science Statistics Economics Business Analytics Marketing Analytics or a related quantitative field.
• 3+ years of proven experience as a Growth Analyst Marketing Analyst or similar analytical role preferably in mobile app or SaaS environments.
• Expert-level proficiency in SQL for complex data manipulation and analysis with specific experience in Snowflake data warehousing.
• Advanced experience with Metabase for creating interactive dashboards and self-service analytics solutions.
• Demonstrated experience with mobile attribution platforms with specific expertise in AppsFlyer data analysis and reporting.
• Strong proficiency in statistical analysis cohort analysis and predictive modeling techniques.
• Deep understanding of mobile app growth metrics including LTV CAC ROAS retention rates and revenue attribution models.
• Proficiency in Python or R for advanced analytics and statistical modeling.
• Experience with A/B testing methodologies experimental design and statistical significance testing.
• Experience working as a contractor or consultant with ability to quickly integrate into client teams and deliver results.

• Master's degree in a relevant quantitative field.
• Experience with additional BI tools and cloud platforms.
• Knowledge of ETL processes data pipeline development and workflow orchestration tools.
• Experience with machine learning techniques for predictive analytics and customer behavior modeling.
• Previous experience in high-growth mobile app industries.
• Knowledge of mobile analytics platforms and customer data platforms.
• Understanding of incrementality testing media mix modeling and privacy-first measurement approaches.
• Familiarity with data privacy regulations and their impact on analytics and attribution.
• Previous consulting experience with successful client engagements and proven track record of driving data-driven decisions.
• Strong presentation and communication skills with ability to translate complex insights to non-technical stakeholders.

• Work at the forefront of growth analytics with a team passionate about data-driven innovation.
• Enjoy the flexibility and benefits of a remote contractor position.
• Make an immediate impact on growth initiatives while working with cutting-edge analytics technologies.
• Gain exposure to diverse industries and build long-term relationships in the mobile app analytics space.
• Benefit from a culture of continuous learning professional development and collaborative achievement.