Global Demand Generation Leader

22 hours ago

Kolkata, West Bengal, India beBeeMarketing Full time ₹ 2,00,00,000 - ₹ 2,50,00,000

Job Title:

Senior Marketing StrategistJob Overview

The ideal candidate will be a seasoned marketing leader with extensive experience in driving growth through digital marketing, demand generation, and ABM strategies. They should have a strong understanding of HR Tech buyer personas and the ability to manage global marketing campaigns.

  • Develop and execute a comprehensive global marketing strategy to drive brand awareness, lead generation, and customer engagement.
  • Position SimplifyVMS as the premier VMS solution in the market by leveraging thought leadership, content marketing, PR, and digital campaigns.
  • Lead brand messaging and storytelling to differentiate our platform in the HR Tech SaaS landscape.
  • Align marketing efforts with sales, product, and executive leadership to ensure a unified go-to-market (GTM) strategy.

  • Drive multi-channel demand generation programs that fuel pipeline growth and revenue acceleration across global locations including US, EU, and APAC.
  • Develop and optimize lead acquisition strategies through SEO, SEM, ABM (Account-Based Marketing), digital advertising, and marketing automation.
  • Implement data-driven growth marketing tactics to attract and convert enterprise HR, procurement, and talent acquisition leaders.
  • Own and optimize the marketing funnel from awareness to conversion, ensuring a high-quality MQL-to-SQL pipeline.

  • Oversee the creation of compelling content including whitepapers, case studies, webinars, industry reports, and blogs that establish SimplifyVMS as a trusted authority in workforce solutions.
  • Collaborate with analysts, influencers, and industry leaders to strengthen market credibility and drive earned media coverage.
  • Develop and execute conference, event, and sponsorship strategies to position SimplifyVMS at the forefront of HR Tech and contingent workforce events.

  • Build customer advocacy programs to leverage client success stories and testimonials in marketing efforts.
  • Develop co-marketing initiatives with VMS, MSP, and HR Tech ecosystem partners to expand market reach.
  • Enhance retention marketing strategies that support cross-sell, upsell, and expansion opportunities within existing accounts.

  • Define and track key marketing KPIs, including CAC, LTV, pipeline contribution, MQL conversion rates, and brand engagement metrics.
  • Utilize marketing automation, CRM, and analytics platforms (e.g., HubSpot, Marketo, Salesforce, Google Analytics) to drive campaign effectiveness.
  • Continuously test, refine, and scale successful marketing programs using A/B testing and performance analysis.

  • Global Expansion Strategist

    4 days ago

    Kolkata, West Bengal, India beBeeExpansion Full time ₹ 1,20,00,000 - ₹ 1,50,00,000

    **Global Expansion Strategist Wanted**We're seeking a visionary leader to spearhead our global expansion strategy. This role demands innovative thinking, entrepreneurial drive, and exceptional leadership skills.The ideal candidate will have 8-12 years of experience in international sales/export management, preferably in FMCG, pharma, or wellness industries....

  • Transformation Leader

    16 hours ago

    Kolkata, West Bengal, India beBeeAccounting Full time ₹ 2,50,000 - ₹ 5,00,000

    As a Process Developer, you will play a key role in shaping the future of work. This is an exciting opportunity to drive change for global enterprises and solve business challenges that matter.The ideal candidate will have a deep understanding and experience in General Accounting. Key responsibilities include reviewing day-to-day activities, including...

  • Demand Manager

    3 hours ago

    Kolkata, West Bengal, India OYO Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Job descriptionRole & responsibilities:Drive off-line sales through rigorous cold calling and meeting potential clients /corporate/organizations to sell OYO's portfolioIdentify/ on-board/ develop a strong network of channel partners to drive demandUnderstand clients requirements and tailor-pitch the product portfolio accordingly to close salesResponsible for...

  • Expert Oracle Demand Planning Specialist

    20 hours ago

    Kolkata, West Bengal, India beBeeDemandManagement Full time

    About the RoleWe are seeking a skilled professional to manage our Oracle Demand processes, including CTO forecasting and planning measure management.The ideal candidate will have experience with Oracle Demand, Supply Planning & Global Order Promising solutions, as well as strong understanding of supply chain planning concepts and...

  • Demand Planner Position Available

    23 hours ago

    Kolkata, West Bengal, India beBeeSupplyChainManager Full time ₹ 11,00,000 - ₹ 15,00,000

    Job Title: Supply Chain Manager A career-defining opportunity awaits. We seek an experienced Supply Chain Manager to join our team, leading the charge in demand planning and forecasting for consumer goods, food, and beverage industries. With 8–10 years of experience in these sectors, you will be responsible for developing and implementing effective supply...

  • Strategic Business Leader – Finance

    14 hours ago

    Kolkata, West Bengal, India beBeeStrategic Full time ₹ 32,90,000 - ₹ 42,16,000

    Job OverviewAs a strategic business leader, you will oversee large-scale financial operations and drive growth through effective process management and client collaboration.The role demands exceptional leadership skills, the ability to foster career development within teams, and an emphasis on Genpact culture.Develop and implement strategies to enhance...

  • General Manager

    1 week ago

    Kolkata, West Bengal, India beBeeGrowth Full time ₹ 1,50,00,000 - ₹ 2,00,00,000

    Job Title: General Manager – API BusinessLocation: Major Metro AreaTravel Requirement: Up to 60%We are seeking a commercially and operationally astute professional to lead and grow our Indian arm of the business.This person will play a central role in expanding strategic partnerships, leading a team, and building the business for long-term...

  • Power Generation Specialist

    4 days ago

    Kolkata, West Bengal, India beBeeEngineer Full time ₹ 15,00,000 - ₹ 20,00,000

    Dynamic Sales Professional SoughtWe are in search of a skilled sales professional to join our team. The ideal candidate should possess a solid technical background and demonstrated expertise in the sales of diesel generators, specifically those powered by Perkins, Cummins, Kirloskar, and Mahindra engines, along with associated spare parts. This role demands...

  • Global Woven Casual Shirts Strategic Leader

    2 days ago

    Kolkata, West Bengal, India beBeeWoven Full time ₹ 1,55,00,000 - ₹ 2,45,00,000

    About the RoleOur business seeks an accomplished leader to drive strategic growth and excel in woven casual shirts globally. This role offers a unique opportunity to collaborate with leading international brands, leveraging expertise in marketing, merchandising, and client engagement.Main Responsibilities:Pioneer market & business development for 100% woven...

  • General Surgeon

    5 hours ago

    Kolkata, West Bengal, India Pristyn Care Full time ₹ 15,00,000 - ₹ 20,00,000 per year

    Role Description This is a full-time on-site role for a General Surgeon located in Kolkata. The General Surgeon will be responsible for performing laparoscopic and proctology surgeries. The surgeon will also be responsible for prescribing medicine and performing general surgeries as needed. QualificationsMust have an MBBS, MS/DNB degree Minimum 3 to 7 years...