Senior Digital Marketing Strategist

12 hours ago

Salem, Tamil Nadu, India beBeeMarketer Full time ₹ 2,00,00,000 - ₹ 3,00,00,000
Job Description

We are seeking an experienced Performance Marketing Lead to drive our paid marketing efforts across multiple platforms.

The ideal candidate will be responsible for developing and executing a comprehensive performance marketing strategy that aligns with the company's growth goals.

This role requires strong technical expertise, sharp analytical skills, and proven experience in managing large-scale budgets in high-growth environments.

Key Responsibilities
  • Develop and execute a comprehensive performance marketing strategy that aligns with the company's growth goals.
  • Manage and optimize paid campaigns across multiple platforms, including Meta, Google, and TikTok.
  • Lead budget planning, allocation, and ROI tracking to ensure maximum return on investment.
  • Build and manage a high-quality performance marketing funnel to achieve CAC, LTV, and payback period benchmarks.
  • Run rapid experiments with creatives, audiences, and bidding strategies to improve efficiency.
Requirements
  • 6-10 years of experience in performance marketing, with a minimum of 2-3 years in a fast-growing D2C brand.
  • Proven track record of managing large-scale ad spends across multiple platforms.
  • Deep expertise in Meta Ads, Google Ads, and TikTok Ads, with strong technical know-how in campaign setup, attribution, and optimization.
  • Strong analytical skills, with experience in cohort analysis, funnel tracking, and performance dashboards.
  • Hands-on experience with tools such as GA4, Google Tag Manager, AppsFlyer, Mixpanel, or equivalent.
What We Offer
  • Opportunity to lead performance marketing for a rapidly growing EdTech brand.
  • Exposure to multi-country, multi-platform growth strategies.
  • A culture that values ownership, speed, and innovation.
  • Competitive salary with performance-based incentives.

  • Digital Marketing Strategist

    3 days ago

    Salem, Tamil Nadu, India beBeeDigitalMarketing Full time ₹ 10,00,000 - ₹ 15,00,000

    We're seeking a seasoned Digital Marketing Strategist to lead our online advertising efforts. This key role demands expertise in managing paid campaigns on multiple platforms, driving business growth through data-driven insights.Responsibilities:Design and implement effective ad strategies across Facebook Ads & Google AdsAlign campaign objectives with...

  • Senior Digital Marketing Specialist

    6 hours ago

    Salem, Tamil Nadu, India beBeeDigitalMarketing Full time ₹ 2,25,000 - ₹ 3,00,000

    Job Title: Digital Marketing StrategistWe are seeking a highly skilled and motivated professional to join our team as a Digital Marketing Strategist. The ideal candidate will have exceptional communication and leadership skills, with a proven track record in developing and implementing successful marketing strategies.The successful candidate will be...

  • Marketing Content Strategist

    9 hours ago

    Salem, Tamil Nadu, India beBeeContent Full time ₹ 60,00,000 - ₹ 80,00,000

    Marketing Content StrategistAt PhysicsWallah, we're looking for a skilled Marketing Content Strategist to drive our brand's online presence. As a key member of our marketing team, you'll be responsible for crafting compelling content that engages our audience and strengthens our brand voice across digital channels.The ideal candidate will have a strong...

  • Senior Brand Strategist

    1 day ago

    Salem, Tamil Nadu, India beBeeMarketing Full time ₹ 1,50,000 - ₹ 1,77,000

    Job Role: Senior Brand StrategistWe are seeking a highly experienced and skilled professional to drive business growth through innovative marketing strategies.The successful candidate will have expertise in handling premium products, with a strong background in brand management and development.The ideal candidate will be responsible for developing and...

  • Digital Marketing Strategist

    13 hours ago

    Salem, Tamil Nadu, India beBeePerformance Full time ₹ 4,20,000 - ₹ 5,40,000

    Drive Business Growth as a Performance Marketing ExpertJoin us in launching and scaling high-impact lead generation & e-commerce campaigns on Google Ads and Meta Ads. As a seasoned expert, you'll work directly with leadership and senior marketers to experiment boldly, test fast, and see the direct impact of your work.Key Responsibilities:Launch & Scale →...

  • Digital Growth

    2 days ago

    Salem, Tamil Nadu, India beBeeDigitalGrowth Full time ₹ 15,00,000 - ₹ 20,00,000

    Digital Growth & Performance StrategistCombining strategic thinking with hands-on execution is key to driving measurable outcomes.Key Responsibilities:Drive growth initiatives across digital channels through data-driven approaches.Prioritize speed-to-experimentation and velocity-to-impact by leveraging agile methodologies.Create and refine systems that...

  • Digital Marketing Strategist

    2 days ago

    Salem, Tamil Nadu, India beBeeProgrammatic Full time ₹ 20,00,000 - ₹ 25,00,000

    Strategic Programmatic BuyerThe ideal candidate will develop and execute digital marketing roadmaps involving Google DV360. Key responsibilities include campaign optimization, ad tag management, and collaboration with internal teams.Key Responsibilities:Develop comprehensive digital marketing strategies and proposals for clients utilizing Google...

  • Digital Marketing Strategist

    1 day ago

    Salem, Tamil Nadu, India beBeePerformance Full time ₹ 12,00,000 - ₹ 15,00,000

    Key Role:Lead the execution of digital marketing campaigns for lead generation and customer nurturing.About This Job:We are seeking a highly skilled performance marketer to join our team.The ideal candidate will have experience in campaign management, data analysis, and optimization.Responsibilities:Develop and execute campaign strategies to achieve business...

  • Digital Marketing Strategist

    13 hours ago

    Salem, Tamil Nadu, India beBeeInfluencer Full time ₹ 30,00,000 - ₹ 40,00,000

    Marketing Influencer SpecialistThe position requires a creative individual with passion for influencer marketing and experience in developing successful campaigns.This role is ideal for someone who can effectively build relationships with influencers and analyze campaign performance to drive brand awareness and engagement.Key responsibilities...

  • Digital Marketing Strategist

    5 days ago

    Salem, Tamil Nadu, India beBeePerformance Full time US$ 24,000 - US$ 28,800

    Google Ads SpecialistWe are seeking a highly skilled Google Ads specialist to lead our digital marketing efforts. As a seasoned expert in performance marketing, you will be responsible for developing and implementing strategies to drive conversions and revenue growth.This includes managing large-scale Google Ads campaigns across Search, Display, YouTube, and...