Senior Digital Advertising Specialist

1 week ago


India beBeeDigitalMarketing Full time ₹ 18,00,000 - ₹ 30,00,000
Job Opportunity

We are seeking a skilled digital advertising specialist to manage and optimize ad campaigns on Facebook and Instagram.

This role involves building and scaling full-funnel marketing strategies, analyzing performance metrics, and developing compelling ad copy that drives conversions.

The ideal candidate will have strong analytical skills, the ability to build data-driven spreadsheets, and an eye for creating effective ad creatives.

Key Responsibilities:
  • Manage and optimize ad spend on Facebook and Instagram.
  • Build and scale full-funnel marketing campaigns using data-driven strategies.
  • Analyze key performance metrics such as CPL, CTR, ROAS, and CAC.
  • Develop compelling ad copy and hooks that drive conversions.
  • Produce clear daily reports and be accountable for campaign performance.
Requirements:
  • Highly analytical with strong math skills and confidence in working with numbers.
  • Ability to build smart spreadsheets for tracking performance trends and projections.
  • Eye for creating effective ad creatives.
  • At least 1-2 years' experience running Facebook Ads with a proven track record.
  • Understanding of key performance metrics like CPL, CPA, CTR, ROAS, and ability to optimize them.
  • Take initiative, solve problems, and always ask questions.


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