Senior Travel Digital Marketing Specialist

2 weeks ago

Thoothukudi, Tamil Nadu, India beBeeDigital Full time ₹ 9,00,000 - ₹ 12,00,000
Travel Marketing Expert Wanted

We are seeking a highly experienced travel marketing professional to lead our digital marketing efforts.

The ideal candidate will have a strong background in managing Google Ads and Meta Ads, with a proven track record of driving traffic and conversions in the travel industry.

You will be responsible for developing, implementing, and managing marketing campaigns that promote our travel services, while continuously monitoring and optimizing campaigns to improve performance and achieve key performance indicators.

Key responsibilities include:

  • Creating, managing, and optimizing Google Ads campaigns to drive traffic and conversions.
  • Developing and executing Meta Ads (Facebook and Instagram) strategies to increase brand awareness and engagement.
  • Generating and analyzing performance reports to measure the effectiveness of campaigns and make data-driven decisions.
  • Implementing and managing tracking tags for accurate data collection and reporting.
  • Conducting thorough keyword research to identify opportunities and optimize ad campaigns.
  • Writing compelling ad copy that resonates with the target audience and drives action.

Requirements:

  • Bachelor's degree in marketing, business, or a related field.
  • 3-4 years of hands-on experience managing Google Ads campaigns.
  • Proven experience in the travel industry.
  • Strong understanding of digital marketing concepts and best practices.
  • Proficiency in Google Ads, Meta Ads, and analytics tools.
  • Excellent analytical skills and attention to detail.
  • Strong communication and teamwork skills.
  • Ability to manage multiple projects and meet deadlines.

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