Senior Conversion Rate Optimization Lead

3 weeks ago


Gurgaon, Haryana, India VML Full time
About the Role

VML seeks a highly skilled Senior Conversion Rate Optimization (CRO) Lead to drive strategic initiatives that amplify user engagement and conversion rates across our client websites.

Key Responsibilities
  • Develop and execute comprehensive CRO strategies, leveraging data-driven insights to inform design decisions and optimize user experiences.
  • Collaborate closely with cross-functional teams, including platform, marketing, design, development, and analytics, to ensure seamless execution and maximum impact.
  • Analyze user behavior and identify opportunities for improvement, applying expert-level knowledge of web analytics and A/B testing tools.
  • Communicate complex data insights effectively to stakeholders at all levels, influencing decision-making and driving business outcomes.
  • Establish and maintain strong relationships with clients, delivering exceptional results and ensuring their continued satisfaction.
Requirements
  • Proven track record of success in CRO, with a minimum of 5 years of experience in a leadership role.
  • Strong analytical skills, attention to detail, and problem-solving abilities, with expertise in web analytics and A/B testing tools.
  • Excellent communication and interpersonal skills, with the ability to influence stakeholders at all levels and lead high-performing teams.
  • Experience working with e-commerce platforms and user research methodologies is highly desirable.
What We Offer
  • A competitive salary range of $120,000 - $180,000 per year, commensurate with experience.
  • A dynamic and supportive work environment, with opportunities for growth and professional development.
  • A collaborative team culture, emphasizing open communication, mutual respect, and a passion for excellence.


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