Senior Digital Banking Strategist

8 hours ago

Ludhiana, Punjab, India beBeeDigital Full time ₹ 15,00,000 - ₹ 28,00,000
Job Description

We are seeking a seasoned professional to lead our digital banking efforts. As a Team Lead, you will be responsible for executing regional initiatives and driving customer adoption of digital services.

  • Implement and localize digital adoption strategies to meet area-specific objectives in alignment with national goals.
  • Identify key focus areas to enhance digital penetration across customer segments.
Key Responsibilities:
  • Lead and manage a team of Digital Banking Champions, Team Leaders, and support staff within the assigned area.
  • Promote a high-performance culture and ensure the team is aligned with digital growth objectives.
Customer Onboarding & Engagement
  • Drive initiatives for onboarding customers onto digital platforms such as mobile banking, internet banking, and UPI.
  • Monitor onboarding performance and identify opportunities to enhance customer engagement and retention.
Training & Capability Building
  • Organize training sessions for field teams and branch staff to improve knowledge and promotion of digital banking products.
  • Ensure teams are equipped with tools and knowledge to support customer onboarding and digital service usage.
Performance Management
  • Track KPIs related to digital product usage, customer onboarding, and adoption success rates.
  • Generate reports and insights to support data-driven decisions and continuous improvement.
Stakeholder Coordination
  • Work closely with branch heads, area officers, and internal stakeholders to ensure seamless implementation of initiatives.
  • Act as a bridge between regional leadership and ground-level teams.
Customer Experience Enhancement
  • Champion a customer-centric approach to digital adoption efforts.
  • Gather and analyze customer feedback to implement improvements in digital user experience.
Compliance & Risk Management
  • Ensure adherence to regulatory requirements and internal digital banking policies.
  • Promote secure onboarding practices and digital transaction safety across all touchpoints.

Required Skills and Qualifications:

  • Graduate degree in any discipline (mandatory)
  • Postgraduate degree in Management or related field is an advantage

Experience Requirements:

  • Minimum 5 years of experience in banking, with at least 2 years in a digital banking or leadership role
  • Proven track record of managing teams and executing regional initiatives

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