Experienced Facebook Ads Strategist

7 days ago


Rajahmundry, Andhra Pradesh, India beBeeFacebook Full time US$ 14,40,000
Lead Facebook Ads Strategist Job Description

We are seeking a highly skilled and experienced Lead Facebook Ads Strategist to develop and execute innovative Facebook advertising campaigns.

The ideal candidate will have a deep understanding of Facebook ads best practices, including campaign setup, ad creative optimization, targeting, bidding, and budgeting. They must be able to analyze customer actions, plan A/B testing, and build scientific campaign structures to drive effective conversion.

A successful candidate will possess excellent analytical skills, with the ability to monitor and analyze data from Meta Ads Manager, GA4, Looker Studio or MMP (if available). They should be able to proactively expand budget based on performance and key metrics.

Key Responsibilities:

  1. Develop and execute innovative Facebook advertising campaigns that meet business objectives.
  2. Analyze customer actions, plan A/B testing, and build scientific campaign structures to drive effective conversion.
  3. Monitor and analyze data from Meta Ads Manager, GA4, Looker Studio or MMP (if available).
  4. Proactively expand budget based on performance and key metrics.
Requirements:
  • At least 5 years of experience running Facebook Ads (> 20,000 USD/month or more).
  • Strong performance mindset, knowing how to test quickly, optimize deeply, and expand with control.
  • Familiarity with components of Facebook Ads Manager, Business Manager, Event Manager, Pixel, CAPI, etc.
  • Understanding of analytics concepts.


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