Director of Visual Storytelling

4 days ago

Ghaziabad, Uttar Pradesh, India beBeeCreative Full time ₹ 7,00,000 - ₹ 10,00,000

About Us:

We are a leader in fine jewelry manufacturing and supply. Our brand is among the top 500 softlines brands on Amazon in US and Canada.

Role Overview:

We seek a visionary and detail-oriented Creative Director to lead the creative development of our fine jewelry brand on Amazon.

Responsibilities:

  • Create and execute a compelling visual and creative strategy for our brand across all Amazon customer touchpoints.
  • Develop clear guidelines, detailed shot lists, and briefs that align with the brand aesthetic and showcase craftsmanship, materials, and key selling points.
  • Collaborate closely with designers to bring the creative vision to life across all content formats.
  • Review and quality-check all content received from photographers and videographers to ensure it meets brand standards and Amazon platform requirements.
  • Oversee creative execution for product detail pages, ensuring alignment with brand positioning and Amazon best practices.
  • Partner with the Product, Business Analytics and Strategy teams to ensure accurate, compelling visual representation of all SKUs on product pages.
  • Use performance data and competitive analysis to continuously optimize visuals and content to improve conversion rate.
  • Own the creative workflow, ensuring efficient processes, clear approvals, and on-time delivery while maintaining a high bar for quality and attention to detail.

Requirements:

  • At least 3 years of experience in a senior creative role, ideally in luxury category or Amazon.
  • Proven expertise in art direction, visual storytelling, or brand development.
  • Deep understanding of Amazon content strategy, including listing images, Storefronts, and A+ content.
  • Strong leadership, communication, and project management skills with the ability to work cross-functionally and hold partners accountable.
  • Demonstrated ability to work autonomously and take full ownership of creative deliverables from concept to completion supported by partners.
  • Exceptional eye for detail, luxury aesthetics, and product presentation.
  • Highly organized, deadline-driven, and able to set up and refine scalable creative processes.
  • Basic knowledge of design tools and principles is recommended to effectively collaborate with design counterparts.
  • Comfortable receiving feedback and iterating quickly in a performance-driven environment.

Success Metrics:

  • A distinct and elevated brand identity on Amazon that resonates with fine jewelry customers.
  • High-quality, conversion-optimized visual content across all Amazon listings.
  • A well-coordinated and agile creative team with strong processes and quick consistent output.
  • Continuous improvement in visual performance metrics tied to content optimization.

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