Marketing Growth Strategist

7 days ago


Bellary, Karnataka, India beBeeCybersecurity Full time ₹ 1,80,00,000 - ₹ 2,00,00,000
Job Title

The key objective of this role is to spearhead growth marketing initiatives and establish a trusted presence in the cybersecurity market.

  • Create and execute multi-channel campaigns (digital, ABM, events, PR, content syndication) to drive lead generation.
  • Develop and implement end-to-end demand generation strategies for B2B and B2G markets.
  • Design processes for lead capture, scoring, nurturing, and qualification to enhance conversion rates.
  • Prioritize timely handoffs of qualified leads to sales teams.

Key Performance Indicators:

  • Average 300-500 monthly MQLs generated across B2B channels.
  • Secure 50-75 qualified government leads per month through targeted B2G initiatives.
  • Attain a 20-30% MQL to SQL conversion rate.
  • Foster a strong marketing pipeline with significant annual influence.

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