Marketing Director
4 days ago
About the Role:
We are seeking a talented Director of Marcom to join our team at AccorHotel. This is a unique opportunity to lead our marketing efforts and drive revenue growth across all departments.
- Develop and execute strategic marketing plans to drive revenue and enhance our brand reputation.
- Partner with sales and revenue teams to ensure unified approaches to marketing and revenue growth.
- Lead a team of professionals with expertise in marketing, public relations, and brand management.
- Oversee the development and execution of on-property marketing communications aligned with our brand standards.
- Manage our hotel website, ensuring that information is up-to-date and merchandised effectively.
- Collaborate with our corporate PR team to drive local and national PR efforts.
- Build relationships with local press, influencers, and tastemakers to promote our hotel and F&B outlets.
- Lead our social media efforts, including content calendar creation and community engagement.
- Develop and implement email marketing programs to promote key events and happenings.
- Liaise with our SLS Brand team on photography and styling for social and marketing initiatives.
- Create ownable programming to attract visitors and differentiate our hotel in the market.
- Manage budgets and track performance to ensure effective ROI.
About You:
We are looking for someone with a passion for marketing, design, and the hospitality industry. You should have a strong understanding of our brand values and be able to translate ideas into operational reality.
- A degree in Marketing or a related field is preferred.
- At least 5 years of experience in progressive roles within a marketing function, preferably in an upscale or lifestyle brand hotel.
- Proficient in systems such as Microsoft Office, Canva, and Sprout Social.
- A proven track record of leading teams and driving results.
- Excellent communication and interpersonal skills.
What We Offer:
As a Director of Marcom at AccorHotel, you will have the opportunity to work with a talented team, drive revenue growth, and enhance our brand reputation. If you are a motivated and creative marketing professional, we encourage you to apply for this exciting opportunity.
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