Event Manager and Operations Specialist
4 weeks ago
Job Title: Event Manager and Operations Specialist
Job Summary:
We are seeking a highly organized and proactive Event Manager and Operations Specialist to oversee all aspects of our trade show participation from pre-event planning and logistics to onsite and post-event analysis. The ideal candidate will have a strong background in event management and operations with the ability to manage multiple tasks and vendors while ensuring successful outcomes at each event.
Key Responsibilities:
- Event Management: Work closely with leadership to define clear objectives for each event, collaborate with marketing, sales, and booth staff to ensure all roles are clearly defined, and manage event budgets ensuring cost efficiency while maintaining high standards of quality for booth setup and materials.
- Operations and Logistics: Plan and manage booth designs, coordinate with vendors for setup and teardown, ensure all technical equipment is functional, and handle all logistical aspects including vendor communication, shipping of materials, and booth setup timelines.
- Marketing Activities: Work with the marketing team to create compelling landing pages, registration forms, and CTAs to drive booth visits and pre-event meeting bookings, develop and execute pre-event, live-event, and post-event social media strategies to engage attendees, build brand awareness, and promote event participation.
- Post-Event Management: Organize and analyze data collected during the event, work with the sales team to ensure timely follow-ups, and execute follow-up campaigns including personalized emails and phone calls to convert leads into paying customers.
Requirements:
- Bachelor's degree in Event Management, Marketing, Business, or a related field.
- 23 years of experience managing corporate events, trade shows, and digital marketing campaigns.
- Strong understanding of marketing techniques, including social media, PPC, and email campaigns.
- Proven track record in managing event logistics, vendor relationships, and booth design.
- Excellent project management skills with the ability to handle multiple tasks and meet deadlines.
- Strong communication and interpersonal skills to work with internal teams, prospects, and external partners.
- Experience in managing event budgets and delivering cost-effective solutions.
- Proficiency in marketing tools (HubSpot, Marketo, Google Ads, LinkedIn Campaign Manager) and CRM platforms.
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