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1 day ago
Job Title: Regional Social Media Manager for Ludhiana
Job Description:
We are seeking a skilled professional to drive growth and engagement across school fan pages in Ludhiana.
The role demands expertise in short-form video creation, social media campaigns, and platform optimization.
Key Responsibilities:
- Content Production (60%): Create high-quality videos, publish daily shorts, design static posts, and update Google My Business posts.
- Growth & Engagement (25%): Deliver 15% MoM follower growth, share weekly updates, and drive Google reviews.
- Campaigns & Initiatives (15%): Execute localized digital campaigns, train students to create content, and track KPIs.
Performance Metrics (KPIs):
- 5 videos/week | Daily shorts | 5+ static posts/week
- 15% follower growth (MoM) | 10%+ engagement rate
- 6+ Google reviews/location/month
Skills & Qualifications:
- Graduate in Marketing, Mass Comm., or related field preferred.
- 2+ years in social media marketing with focus on short-form video.
- Hands-on with Canva, CapCut, Premiere Pro.
- Proven track record in achieving 15%+ MoM account growth.
- Strong communication, organizational, and collaboration skills.
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