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Meta Ads Manager Role Overview

As a Meta Ads Manager, you will own the strategy and execution of ad campaigns on Facebook & Instagram.

  • Key Responsibilities:
  • Develop and execute Meta ad campaign strategies for multiple brands.
  • Scale campaigns effectively and manage performance metrics.
  • Generate regular reports and present insights to stakeholders.
  • Collaborate with cross-functional teams for campaign success.
  • Conduct A/B testing across creatives, audiences, and funnels.
  • Stay updated with Meta's latest ad features, trends, and policies.
  • Ensure stakeholder satisfaction through consistent communication and performance delivery.
  • Requirements:
  • 1+ year of hands-on experience in Meta Ads (agency experience preferred).
  • Proven track record of scaling brand campaigns.
  • Strong knowledge of campaign structures, audiences, and bidding strategies.
  • Excellent analytical, reporting, and stakeholder communication skills.