Digital Campaign Strategist

14 hours ago


Bellary, Karnataka, India beBeeDigitalCampaign Full time ₹ 1,20,00,000 - ₹ 2,00,00,000
Job Title:

A Digital Campaign Strategist role awaits a skilled professional to drive success in our clients' programmatic campaigns.

Key Responsibilities:
  • Daily campaign performance management across DSPs and related platforms.
  • Campaign execution coordination across all regions, with primary agency and platform stakeholder contact.
  • DSP campaign optimization through strategies, insights, monitoring, and pacing adjustments for KPI achievement.
  • Collaboration with the agency team on best-in-class solution development using available technology.
  • Media tracking and analytics setup oversight and implementation.
  • Client and agency daily performance updates on format, screen, and inventory metrics.
Requirements:
  • 4-6 years of relevant experience managing large client programmatic campaigns.
  • Expert-level digital programmatic buying knowledge with hands-on experience using demand-side platforms. DV360/TTD/Amazon DSP preferred.
  • Holistic digital landscape understanding: video, display, social, programmatic, and marketing analytics.
  • Possible KPI description and their place in the customer journey proficiency.
  • Strategic thinking and dynamic environment analysis comfort.
  • MS Excel and PowerPoint proficiency with data organization and consolidation ability.

This role demands strong programmatic ecosystem understanding and critical thinking skills. If you're passionate about digital marketing, apply now for a challenging and rewarding career opportunity.



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