Executive Marketing Director for Connected Worker Solutions

7 days ago

Hyderabad, Telangana, India Innovapptive Inc Full time

At Innovapptive Inc., we're pioneering a revolution in the industrial front-line worker experience, bridging the gap between back-office and assets. Our patented and 'Code-Free' connected worker platform for SAP and IBM Maximo is disrupting traditional paper-based processes for maintenance, operations, and supply chain.

We empower industrial front-line workers with highly reconfigurable mobile apps while providing back-office teams with real-time visibility into workforce activity. This has led to significant productivity gains and asset uptime improvements for our clients like Newmont Mining, Dominion Nuclear, Hess, Shell, UNICEF, ConocoPhillips, and Reckitt Benckiser.

Backed by Tiger Global Management, a prominent global fund with over $30 billion in assets under management, we've made history with our Series B funding, partnered with Vista Equity Partners. As a leader in connected worker solutions, we seek a seasoned product marketing expert to drive growth and propel us forward.

The Role

We need an accomplished product marketing leader with expertise in positioning, messaging, and storytelling to manage and build a high-performing team. This dynamic leader will develop and execute marketing strategies, collaborate with sales teams and executives, and define personas and compelling content that resonates with key buyers.

  • Develop and execute marketing strategies for our Maintenance, Operations, and Inventory product line
  • Lead a world-class team of product marketers and collaborate with sales teams and executives to drive business growth
  • Define personas and messaging, creating compelling sales and campaign content that resonates with key buyers
  • Leverage business updates, marketplace insights, and customer feedback to enhance storytelling and connect with audiences effectively
Requirements and Qualifications

To excel in this role, you'll need:

  • 12+ years of experience in B2B Product Marketing for the North American region
  • Proven ability to hire, coach, and lead high-performance teams
  • Strong storytelling skills with a history of developing impactful positioning and messaging
  • Results-driven, comfortable with both analytical and creative aspects of marketing
About Us

Innovapptive Inc. offers a positive, open, and innovative environment where you can grow professionally and personally. You'll work on exciting projects with leading global brands, enjoy competitive base pay, and benefit from our best-in-class perks, including medical insurance, paid time off, and professional development opportunities.

The estimated salary range for this role is $140,000 - $170,000 per annum, depending on your level of experience and qualifications.

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