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Senior Director of Product Marketing and Evangelism

1 month ago

Hyderabad, Telangana, India Innovapptive Inc Full time
Company Overview:
Innovapptive Inc is a pioneering force in the industrial front-line worker, back-office, and assets convergence space. Our patented and code-free connected worker platform for SAP and IBM Maximo has been disrupting and digitizing archaic paper-based processes for maintenance, operations, and supply chain management. This transformation empowers industrial front-line workers with reconfigurable mobile apps while providing back-office teams with real-time visibility into workforce planning, scheduling, adoption monitoring, and actionable insights.

We are proud to have collaborated with world-renowned brands such as Newmont Mining, Dominion Nuclear, Hess, Shell, UNICEF, ConocoPhillips, Reckitt Benckiser on their digital transformation journeys. By improving asset uptime, productivity, safety, and talent challenges, we deliver jobs better, faster, cheaper, and safer.

Backed by Tiger Global Management, a global marquee fund with over $30 billion in Assets Under Management (AUM), we aim to empower 350 million industrial front-line workers worldwide with the ability to harness the power of connected worker experience.

Salary and Benefits:
We offer a highly competitive base pay of $175,000, along with the best of plans on vacation and paid time off. Medical insurance for family members is also provided, including self, dependent, spouse, dependent children, parents/parent-in-laws. Additionally, we offer paid maternity and paternity leave, bi-annual reviews for performance development, and OKR-driven performance evaluation.

Job Description:
We seek a dynamic leader to drive the growth of our Connected Worker Platform at Innovapptive. As Senior Director of Product Marketing and Evangelism, you will develop and execute marketing strategies for our Maintenance, Operations, and Inventory product lines. You will lead a high-performing team of product marketers, collaborating with sales teams, solution consultants, and executives to drive business growth.

Key Responsibilities:
  • Develop and execute marketing strategies for the product line.
  • Lead a high-performing team of product marketers.
  • Collaborate with sales teams, solution consultants, and executives.
  • Create compelling sales and campaign content.
  • Equip sales teams with enablement tools and assets.
  • Partner with product managers and solution consulting.
  • Influence analysts and media.

Required Skills and Qualifications:
You must have at least 12 years of experience in B2B Product Marketing for the North American region. Proven ability to hire, coach, and lead high-performance teams is essential. Strong storytelling skills, with a history of developing impactful positioning and messaging, are required. Results-driven individuals comfortable with both analytical and creative aspects of marketing should apply.

Bonus Structure:
The compensation package includes a competitive salary, bonus structure, and benefits that align with industry standards. The company offers an attractive bonus opportunity based on individual and team performance. Bonus payments are tied to quarterly and annual targets, ensuring alignment between individual and company goals.