Digital Agrifood Marketing Specialist

2 days ago


Coimbatore, Tamil Nadu, India Pattikad Full time

We are revolutionizing agriculture with innovative tech solutions and customized food-grocery products at Pattikad Agrifood, an early-stage startup. To establish a compelling online presence, we need a creative and passionate Digital Agrifood Marketing Specialist.

Job Overview

This role involves creating engaging content for our target audience across social media platforms, including Instagram, Facebook, LinkedIn, and Twitter. The successful candidate will be responsible for growing and nurturing our community of followers, using data-driven insights to optimize content performance, and tracking growth metrics.

The ideal candidate will have strong communication skills, a knack for designing visually appealing content, and familiarity with tools like Canva, Photoshop, or video editing software. They should also be a self-starter who thrives in a flexible, remote work environment and has knowledge of social media algorithms and analytics tools.

Key Responsibilities
  1. Create engaging posts, memes, videos, and other creative content tailored to our target audience.
  2. GrowCount and nurture a community of followers across platforms like Instagram, Facebook, LinkedIn, and Twitter.
  3. Use data-driven insights to optimize content performance and track growth metrics.
  4. Research and identify trends, study competitors, and suggest innovative ideas to enhance our social media strategy.
  5. Collaborate on campaigns to build visibility and traction for our products and services.

The Digital Agrifood Marketing Specialist will gain hands-on experience in building a brand's social media presence from the ground up, unleash their creativity, experiment with content formats, and expose themselves to marketing strategies in the dynamic agritech sector.

Salary

The estimated salary for this position is $40,000 per year, depending on qualifications and experience. A stipend will be provided.



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