Digital Marketing Specialist for Global Wellness

2 days ago


Coimbatore, Tamil Nadu, India Mazo Solutions Full time

Join Mazo Solutions, a forward-thinking organization dedicated to making Ayurveda accessible worldwide. We're seeking a talented Digital Marketing Specialist to help us develop our online presence and attract patients to our platform.

About the Role

We're looking for a creative and result-driven individual to drive growth across our social media platforms, including Instagram, Facebook, Twitter, and YouTube. Your primary responsibility will be to plan and execute engaging digital marketing campaigns that resonate with our target audience.

The ideal candidate will have a strong understanding of social media platforms and digital marketing tools, including Facebook Ads Manager and Google Analytics. You'll need to demonstrate your ability to create eye-catching visuals, captions, and content that appeal to a global audience.

Key Responsibilities
  • Develop and implement social media strategies to grow followers and engagement on our platforms.
  • Create and curate engaging content, including reels, posters, ads, short videos, and infographics using Canva or Adobe Creative Suite.
  • Manage and optimize paid social media ads to ensure high ROI and track performance metrics.
  • Conduct market research to understand our audience, competitors, and emerging trends in the wellness and Ayurvedic space.
  • Generate leads and drive traffic to our website through innovative strategies.
Requirements

To succeed in this role, you'll need:

  • A strong understanding of social media platforms and digital marketing tools.
  • Creative thinking and ability to produce high-quality visuals and content.
  • Strong communication skills to craft engaging captions and content for a global audience.
  • Familiarity with design tools like Canva or Adobe Photoshop/Illustrator.
  • Ability to analyze data and implement growth strategies to increase engagement and leads.
About Us

Mazo Solutions is a dynamic organization committed to making Ayurveda accessible worldwide. Our mission is to provide holistic health solutions to people at affordable prices. If you're passionate about digital marketing and healthcare, we'd love to hear from you.



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