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Marketing Leadership Position

2 months ago


Noida, Uttar Pradesh, India BrandMuscle Full time
About the Role

The General Manager, Marketing Execution plays a pivotal role in supporting the Marketing Execution team to meet client expectations.

This highly visible leadership position is accountable for a team of 20+ people in Noida, India. The role partners with the USA team on projects, goals, performance, and staff on an ongoing basis.

Responsibilities
  1. Team Management - Hire, train, manage, and develop the skills of 20+ marketing execution team members as they complete client tasks in digital advertising, website-building, social media publishing, media planning, and marketing consultation calls with USA-based customers.
  2. Forecasting and Planning - Partner with the USA marketing execution team leadership to accurately forecast client work and team coverage for upcoming projects to assess staffing and training needs.
  3. Process Improvement - Work collaboratively across BrandMuscle departments to ensure any process improvement opportunities are documented and addressed to maximize team performance.
  4. Audit and Analysis - Audit campaign flight trackers and QA logs to identify areas where we can enhance systems, processes, communications, or team training.
  5. Problem-Solving - Proactively and creatively seek solutions for identified opportunities, and then partner with USA counterparts to deliver new methods or training.
  6. Performance Management - Collaborate with US counterparts to approve weekly timesheet logs, as well as to conduct performance reviews and development goals for each team member.
  7. Culture Development - Create a culture of continuous improvement by coaching team members on how to interact with clients effectively, as well as with other departments and colleagues.
  8. Leadership Alignment - Participate in leadership meetings to ensure alignment across teams in our projects, timelines, goals, and team priorities.
Requirements
  1. Team Leadership Experience - Team leadership, coaching, and development experience for teams of 15+ people.
  2. Production Management - Production management experience (such as developing and checking QA logs and tickets-completed logs).
  3. Project Management - Able to manage and maintain multiple projects and initiatives concurrently.
  4. Partnership - Self-starter who understands how to partner with USA leaders to prioritize and execute work.
  5. Global Experience - Experience with cross-functional global teams and/or agency environments.
  6. Technical Skills - Microsoft experience (PowerPoint, Word, Excel, Outlook, Teams, Sharepoint).
  7. Adaptability - Willingness and ability to learn new platforms, services & disciplines.
  8. Organizational Skills - Strong organizational skills and attention to detail.
  9. Communication - Excellent communication skills.
Nice to Have
  1. Digital Advertising Experience - Experience with digital advertising platforms (Meta, Google, DSPs).
  2. Call Center Experience - Experience leading call center team members.
  3. Marketing Agency Experience - Experience in a marketing agency.
  4. Website Experience - Experience with website best practices.
  5. Business Experience - Experience working with small business owners and/or large enterprise businesses in the USA.

BrandMuscle values a culture of continuous improvement, and we are seeking a dynamic leader who can drive this initiative forward. If you are a motivated and experienced professional looking to take on a new challenge, we encourage you to apply for this exciting opportunity.