Brand Strategy Director
3 days ago
Welcome to Bonito Designs, where innovation meets creativity. We are on a mission to revolutionize the interior design industry, and we need a seasoned professional to join our team as a Brand Strategy Director.
About Us
Bonito Designs is a camaraderie of like-minded individuals who thrive on pushing the boundaries of design. We live by our mantra "Eating challenges for breakfast and solutions for dinner," and we're always on the lookout for talented individuals who share our passion.
Your Responsibilities
We're looking for a highly skilled Brand Strategy Director to lead our brand initiatives and drive business growth. As a key member of our team, you'll be responsible for:
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- Developing and executing comprehensive brand strategies to establish and maintain brand positioning in the market.">
- Leading the development and implementation of brand guidelines, ensuring consistency across all marketing collateral, communications, and touchpoints.">
- Conducting market research and analysis to identify consumer insights, market trends, and competitive landscape to inform brand strategy.">
- Collaborating with cross-functional teams including marketing, product development, and sales to ensure alignment of brand initiatives with overall business objectives.">
- Managing brand budgets and resources effectively to maximize ROI and achieve brand goals.">
- Oversseeing the creation and production of brand assets including advertising campaigns, packaging, and promotional materials.">
- Monitoring and analyzing brand performance metrics to evaluate the effectiveness of brand initiatives and identify areas for improvement.">
- Championing brand voice, tone, and messaging to ensure alignment with brand values and resonate with target audience.">
- Leading brand positioning and messaging development for new product launches and brand extensions.">
- Acting as the brand ambassador, representing the brand internally and externally to stakeholders, partners, and the media.">
- Staying informed about industry trends, consumer behavior, and emerging technologies to drive innovation and differentiation.">
- Collaborating with external agencies and vendors as needed to support brand initiatives.
Your Qualifications
To succeed in this role, you'll need:
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- Tier 1 Business College Pass Outs (MBA) with 3-5 Years of experience in a similar role.">
Your Salary
We offer an estimated annual salary of ₹30,00,000 - ₹50,00,000 depending on your qualifications and experience. This figure may vary based on individual circumstances and company policies. Please note that this is an internal estimate and actual salaries may differ.
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