Marketing Director

4 weeks ago


Mumbai, Maharashtra, India Alchemy Group Full time
Job Title:

Marketing Director - Influencer Strategy

About Alchemy Group

We are an innovative influencer marketing agency with a mission to connect brands with the most influential voices on social media. Our integrated platform enables us to produce engaging, shareable content across various genres and help brands engage with the right audience at the right time.

Estimated Salary:

$120,000 - $180,000 per annum (dependent on location and experience)

Job Description:

The Marketing Director - Influencer Strategy will be responsible for developing and executing the overall brand strategy in the influencer marketing space. This role requires a strong understanding of digital marketing, creative thinking, and brand storytelling.

Key Responsibilities:

  • Developing and implementing influencer marketing strategies that drive brand awareness and engagement
  • Managing relationships with key influencers and partners to ensure successful campaign execution
  • Collaborating with cross-functional teams to develop and execute campaigns that meet client objectives
  • Analyzing campaign data to inform future marketing strategies
Requirements:

To succeed in this role, you will need:

  • 8-10 years of experience in creative thinking and branding
  • Strong digital marketing knowledge and experience
  • Forte in creative thinking and building brand stories
  • Logical thinking/strategic omnichannel perspective
  • Thorough research and analytical capabilities
  • Presentation and communication skills
About Us:

Alchemy Group is a venture by Alchemy Advertising Pvt. Ltd., a new-age agency solving for the next-gen of users coming online by delivering solutions across verticals like Digital Media, Content, Influencer Marketing, Digital Audio & Localisation solutions.



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