Digital Marketing Strategist
3 weeks ago
Job Title: Senior Digital Marketing Manager
Job Summary:
We are seeking a highly skilled Senior Digital Marketing Manager to join our team. The ideal candidate will have a strong background in digital marketing, with experience in team management, campaign execution, and strategic planning.
Responsibilities:
- Team Management: Lead a team of SEO specialists and other marketing members to achieve team goals.
- Campaign Management: Design and execute paid digital marketing strategies to generate leads, increase member acquisitions, and elevate brand visibility.
- Strategic Planning: Develop and execute comprehensive SEO strategies to improve organic search rankings.
- Reporting and Analysis: Provide regular updates and insights to leadership and stakeholders, identifying areas for improvement and optimization.
Requirements:
- Bachelor's degree in a related field preferred.
- Minimum of 8 years of digital marketing experience.
- Proficiency with CRM software.
- Strong understanding of digital marketing platforms such as Google Ads, Facebook Ads Manager, Mailchimp, Google Analytics, etc.
- Demonstrated experience in lead generation optimization to drive increased leads and conversions.
- Proven expertise in campaign management across social, SEM, and display channels.
- Extensive knowledge of SEO strategies (both on-page and off-page).
- Strong email marketing campaign management experience.
- Familiarity with project management tools (e.g., Asana) is a plus.
- Excellent analytical skills.
- Fluent spoken and written English communication.
- Strong people skills and the ability to work effectively with diverse groups of stakeholders and peers based in different geographies.
- A penchant for storytelling with an ability to rely on data to tailor successful campaigns.
- Adaptability and resourcefulness to deliver successful outcomes and drive marketing results.
- Strong attention to detail skills.
- Ability to balance strategic planning with tactical execution, championing bold and creative ideas.
What We Offer:
- Competitive salary based on the local market.
- Performance bonus and yearly bonus opportunities.
- A dynamic and supportive work environment.
- Opportunities for professional growth and development.
About Us:
We are a US-based company that values innovation, creativity, and teamwork. We are looking for a talented Senior Digital Marketing Manager to join our team and help drive our marketing efforts forward.
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