
Content Marketing Specialist
4 days ago
Grow our creator network and drive high-quality traffic to our platform as a skilled Content Marketing Specialist.
Job DescriptionWe are seeking an experienced professional to spearhead our influencer marketing efforts. As a Content Marketing Specialist, you will be responsible for building and managing relationships with nano and micro creators across various social media platforms. Your goal will be to create engaging content that drives app installs, qualified applications, and user engagement.
You will develop a comprehensive strategy to source and onboard creators, negotiate deliverables, and manage turnarounds. Additionally, you will oversee the creation of short-video briefs, localized to Hindi and regional languages, and maintain weekly UGC themes. Our ideal candidate will have a proven track record in influencer/creator growth experience, negotiation skills, and data analysis expertise.
Required Skills and Qualifications- 2-5 years of experience in influencer/creator growth marketing
- A strong network of nano and micro creators in Hindi and regional languages
- Negotiation skills and ability to manage 100+ creator relationships
- Data analysis expertise, including experience with Firebase and attribution tracking
- Knowledge of disclosure norms, RBI-safe messaging, and fraud prevention tactics
As a Content Marketing Specialist at our organization, you can expect a competitive salary range of ₹40,000-₹50,000 per month, depending on experience. You will also have opportunities for performance bonuses and contract-to-hire options for top freelancers with a network.
Day PlanHere is an overview of the first 90 days:
- Build a creator CRM and onboard the first batch of nano/micro creators
- Launch the first UGC campaign with clear briefs and tracking
To apply, please submit your resume with a subject line: 'Content Marketing Specialist - [Your Name]'. Include examples of campaigns you've run, a list of 10 creators you could activate immediately, and a 20-second Reel hook in English, Hindi, or Telugu for 'Refer & Earn' (remembering to follow RBI-safe guidelines).
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