Senior Content Marketing Specialist

About TripleDart

At TripleDart, we are a full-service inbound go-to-market (GTM) agency dedicated to B2B SaaS brands. With a carefully curated portfolio of 100+ VC-backed B2B SaaS clients, we deliver exceptional results tailored to the unique needs of each client. We are cognizant of solving complex performance marketing problems for SaaS companies, and we demonstrate this by choosing our clientele wisely. We tend to have a soft corner for clients who share our values by promoting flexibility and accountability.

Beyond work, we live by the 'People First' mantra. We act out our culture by maintaining a strict no-tolerance policy towards micromanaging and by paying fair compensation to all our resources so that no one in the organization makes any less than what they truly deserve. We have been experiencing unprecedented growth and genuinely need your expertise to fulfill our vision.

We are seeking an experienced Senior Content Marketing Specialist to work with our network of freelance writers and editors to deliver high-quality, SEO-focused content for our B2B SaaS clients. This role is critical in ensuring content excellence, maintaining client satisfaction, and delivering content on time across 8-10 active clients simultaneously.

What you will Do?
Content Quality Management & Delivery

• Work with a team of 3-4 freelance writers and editors per client across 8-10 active B2B SaaS clients to ensure high-quality content delivery
• Conduct quality control (QC) reviews on all content deliverables, ensuring alignment with SEO best practices and client objectives
• Provide constructive feedback to freelancers to improve content quality and make it more customer-focused and product-led
• Review and evaluate content samples from prospective writers and oversee trial piece assessments

Content Production & Oversight

• Oversee the production of 64+ pieces of content monthly, including blog posts, landing pages, e-books, guides, thought leadership pieces, and social media copy (LinkedIn and Twitter)
• Ensure all content is delivered on time and meets quality standards

Client Relations & Escalation Management

• Serve as the primary point of contact for clients regarding content-related matters
• Handle content quality escalations professionally and efficiently
• Maintain high levels of client satisfaction through proactive communication and quality delivery

Cross-Functional Collaboration

• Partner with the project management team to assemble optimal writer and editor teams for each client
• Collaborate with SEO specialists to ensure content aligns with optimization strategies
• Work closely with account managers to understand client needs and expectations

AI-Driven Content Creation & Tools

• Well-versed in prompting and AI-driven content creation tools to optimize content production workflows
• Support writers in developing effective prompts for AI-assisted content creation
• Utilize content creation and management tools including Google Search Console, Google Analytics, SEMRush/Ahrefs, ClickUp, Frase, Surfer, Claude, ChatGPT, AirOps, Grammarly, and Hemingway App
• Stay updated on emerging content tools and AI technologies to enhance content quality and productivity

What we're looking for?
Experience

• Minimum 3-5 years of experience in content marketing
• At least 1 year of hands-on experience with B2B SaaS content creation and strategy
• Proven track record of managing freelance teams and content production at scale
• Experience with SEO-focused content creation and optimization

Skills & Competencies

• Strong editorial and proofreading skills with exceptional attention to detail
• Deep understanding of B2B SaaS customer journeys and content marketing funnels
• Well-versed in prompting and AI-driven content creation tools and workflows
• Excellent written and verbal communication skills
• Ability to provide constructive feedback and mentor content creators
• Strong project management and organizational skills
• Proficiency with content management and SEO tools

Nice to have

• Digital marketing certifications
• Background in editing or journalism
• Experience working with VC-backed startups or scale-ups
• Familiarity with AI-assisted content creation tools and workflows

Key Performance Indicators

• Client satisfaction and retention
• Reduction in content quality escalations
• On-time content delivery rates
• Freelancer performance improvement metrics

What We Offer

• Opportunity to work with 100+ VC-backed B2B SaaS clients
• 'People First' culture with no micromanagement
• Fair compensation that reflects your true worth
• Rapid growth environment with significant learning opportunities
• Collaborative team that values flexibility and accountability
• Hybrid position requiring 4 days per week in the office.

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