Enterprise Marketing Strategist

3 days ago

Pune, Maharashtra, India beBeeMarketing Full time ₹ 1,80,00,000 - ₹ 2,50,00,000
Job Summary:

We are seeking a seasoned marketing professional to lead our demand generation efforts. As Demand Generation Manager, you will be responsible for developing and executing multi-channel campaigns that drive pipeline growth and exceed key performance indicators (KPIs).

Your success will be measured by your ability to deliver high-quality leads, optimize funnel performance, and collaborate with cross-functional teams to achieve business objectives.

  • Demand Generation Ownership
  • Create and execute end-to-end demand generation strategies, including planning, execution, performance analysis, and optimization.
  • Develop scalable demand generation engines that span inbound and outbound tactics, product-led growth, and account-based marketing motions.
Key Responsibilities:
  • Multi-Channel Campaign Execution
  • Drive pipeline growth through digital channels, such as search engine optimization (SEO), search engine marketing (SEM), email marketing, display advertising, paid/organic social media, and community engagement.
  • Tailor campaigns to persona-specific pain points and buying journeys.
Required Skills and Qualifications:
  • Experience marketing enterprise SaaS solutions in regulated industries, such as life sciences, quality, safety, and compliance.
  • Deep familiarity with the Salesforce ecosystem, including salesforce.com, Pardot, 6sense, ZoomInfo, analytics platforms, and content automation tools.
  • 5-8+ years of B2B SaaS experience in demand generation and growth marketing.
  • A player-coach mindset, adept at both strategic leadership and tactical execution.
  • Proven expertise with generative AI tools in marketing contexts.
  • Demonstrated success driving pipeline growth and exceeding KPI-based goals.
  • Strong command of funnel optimization and multi-channel campaign strategy.
About Us:

We are a modern cloud-based platform for product lifecycle, quality, and safety management, built natively on the Salesforce platform. Our next-generation solutions help organizations deliver high-quality products and services—safely, efficiently, and sustainably.

As a fully remote company with a global team, we empower our customers to mitigate risks, resolve issues proactively, and drive continuous improvement—while protecting their people, products, suppliers, and brands.

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