Marketing Manager, India
7 days ago
King Deux Search & Consulting is a specialized executive search firm that delivers tailored talent solutions across financial services and commerce.
We are committed to not only finding the right opportunity for our candidates but also leaving a lasting legacy beyond the hiring process.
Key Responsibilities
- Team Leadership: Manage and structure the marketing team to achieve goals and project milestones.
- Marketing Campaign Development: Plan and execute lead acquisition campaigns to meet targets for both lead quantity and quality, create a go-to-market strategy for exploring potential new markets, and develop retention marketing strategies to boost repeat customer engagement.
- Brand Management: Oversee branding and communications initiatives for local and regional marketing activities, including media relations, promotions, online marketing, CRM, and events.
- Digital Strategy: Formulate a comprehensive digital marketing strategy encompassing SEO/SEM, database management, and social media, evaluate the effectiveness of each marketing channel and optimize for better results.
- Market Insights: Conduct market research to identify trends and insights related to new technologies and market dynamics, adjust business strategies based on research and analysis of market trends.
- Collaboration: Collaborate with agencies and vendor partners to enhance marketing efforts, utilize the CRM system to assess customer data and evaluate current and potential customer activities.
- Budgeting and Forecasting: Manage marketing budgets and forecasts, ensuring targets are set and met.
Requirements
- Education: Bachelor's degree or higher in Marketing, Public Relations, or Communications.
- Experience: Minimum of 5 years of experience in the finance industry, with a preference for experience in the CFD/FX sector, deep understanding of the FX industry, market trends, and customer behavior.
- Skills: Strong analytical and problem-solving abilities, with a focus on data-driven decision-making, detail-oriented with excellent communication and interpersonal skills, fluency in English.
Interested parties, please send your CV / LinkedIn profile to Scarlett Chan at s@kingdeux.com or apply directly.
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