Senior Marketing Strategist Based In Kolkata

1 day ago


Kolkata, West Bengal, India beBeeStrategist Full time ₹ 1,00,00,000 - ₹ 1,50,00,000
Marketing Strategist Role

Key Responsibilities:

  • Develop and execute marketing strategies to boost market share.
  • Lead innovation processes to introduce new products and enhance existing ones.
  • Formulate and implement marketing, branding, and portfolio communications plans.
  • Collaborate with creative partners to create a unified message for the portfolio.
  • Provide short- and long-term market forecasts and reports.
  • Drive consumer understanding and influence present and future products through market and consumer insights.
  • Partner with channel heads and agencies to plan and drive portfolio growths in new channels.

Additional Responsibilities:

  • Manage portfolio performance budgets.
  • Participate in demand and supply planning processes.
  • Support the sales team with relevant consumer insights.

Requirements:

  • Ability to work with cross-functional teams.
  • Knowledge of research techniques and concept writing.
  • Business opportunity sizing and leading cross-functional teams.


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