Senior Brand Designer

2 weeks ago


Guntur, Andhra Pradesh, India beBeeDesigner Full time ₹ 22,00,000 - ₹ 24,50,000

Visual Identity Specialist

About the Role

We are a SaaS startup building an AI-native Marketing, Support & Sales suite for e-commerce brands.

The successful candidate will be responsible for evolving and maintaining our visual identity across all touch-points.

You will create a style guide that clearly defines our brand identity and guides all design and communication efforts.

Ensure brand consistency across our website, marketing materials, product interface, social media, and internal communications.

  • Evolving and refining our brand identity - Refreshing our visual language (logo, typography, color palette, imagery style) and making sure it aligns with our values and audience.
  • Designing creative concepts and visual assets for campaigns, keeping everything on-brand and effective.
  • Collaborating with product and engineering teams to ensure the product interface reflects our brand and offers a seamless user experience.

Key Responsibilities:

  • Evaluate and refine the brand's visual identity to ensure alignment with company values and target audience.
  • Develop creative concepts and design visual assets for marketing campaigns that maintain brand consistency.
  • Work closely with cross-functional teams to guarantee a cohesive brand image across all platforms.

Requirements

  • A solid portfolio showcasing graphic design skills, particularly in digital marketing and branding.
  • Proficiency in tools like Figma, Adobe Photoshop, Illustrator, and InDesign.
  • Creative thinking with a keen eye for detail and a good understanding of design principles, typography, color theory, and layouts.
  • At least 2 years of experience in graphic design, preferably at an early-stage startup.


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