Drive Online Presence

5 days ago

Coimbatore, Tamil Nadu, India beBeeDigitalMarketingManager Full time ₹ 18,00,000 - ₹ 32,00,000
Digital Marketing Manager Job DescriptionJob Summary:We are seeking a seasoned Digital Marketing Manager to lead our online presence by developing and managing campaigns to boost brand awareness, engagement, and leads.Key Responsibilities:
  • Develop and Execute Digital Marketing Strategy: Formulate, implement, and manage comprehensive digital marketing strategies across all channels (SEO, SEM, social media, email, display ads) to achieve business objectives.
  • Campaign Management & Optimization: Oversee the planning, execution, and optimization of digital campaigns, ensuring they are delivered on time and meet key performance indicators (KPIs).
  • Team Leadership & Mentorship: Manage and mentor a team of digital marketing specialists, providing guidance, training, and support to foster a high-performance culture.
  • Performance Analysis & Reporting: Analyze campaign performance data, identify trends and insights, and generate detailed reports with actionable recommendations for continuous improvement.
  • Vendor Management: Manage relationships with external vendors and agencies, ensuring they deliver high-quality services according to agreed-upon timelines.
  • Cross-Functional Collaboration: Collaborate with design, content, sales, and other teams to ensure cohesive messaging, brand consistency, and alignment of digital marketing efforts with overall business goals.
Requirements:
  • Master's/Bachelor's degree in Marketing, Digital Marketing, or a related field.
  • 1-3 years of experience in digital marketing, with demonstrated experience in a managerial or leadership role.
  • Strong understanding of SEO principles and best practices.
  • Proven experience in managing social media platforms and creating engaging content.
  • Proficiency in managing and optimizing paid advertising campaigns on Google Ads and Facebook/Meta Ads.
Desirable Skills:
  • Experience with email marketing platforms.
  • Familiarity with CMS.
  • Google Ads or Facebook Blueprint certifications.
  • Experience with marketing automation tools.

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