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Lead Business Insights Specialist
2 weeks ago
As a Digital Business Analyst, you will play a key role in driving business growth through data-driven insights and recommendations. This exciting opportunity involves working closely with stakeholders to understand business needs and developing strategies to address identified opportunities.
Key Responsibilities:- Analytics & Reporting: You will be responsible for hands-on working at various nodes of the data-driven consulting process, including pulling and aggregating data from various sources, running reporting for projects, and maintaining daily, weekly, and event reports.
- Data Analysis: Collect, verify, analyze, and summarize data using digital analytics tools and platforms to derive compelling insights and highlight performance trends that can improve user experience.
- Insight-Based Action Plans: Create action plans to solve identified opportunity areas for different categories and enable driving global navigation practice.
- Performance Tracking: Monitor attainment of goals daily, identify gaps, and proactively address potential misses.
- Stakeholder Communication: Ensure transparent and clear communication with all stakeholders regarding timelines and outputs.
- Market Study & Competitive Intelligence: Conduct market studies to understand best industry practices and enhance digital customer experiences.
- Soft Skills: Effective communication, problem-solving, and industry trend knowledge.
- Technical Skills: Proficiency in Excel, SQL, Python/R, and any visualization tool, as well as Adobe Analytics/Google Analytics.
- Functional Skills: Data analysis and insight generation, research on potential opportunity, retail knowledge, ecommerce/digital analytics.
At least 2 years of relevant experience in data analysis, digital analytics, or a related field.
Education Qualification & Certifications (optional):Bachelor's degree in engineering, business, marketing, finance, or a related field.