High-Performance Paid Media Strategist

7 hours ago


India ROAS Digital Full time
Job Title: High-Performance Paid Media Strategist

About Us: ROAS Digital is a leading digital marketing agency specializing in paid media, SEO, CRO, and creative services. We work with global brands to deliver high-performance campaigns. As part of our expansion, we're seeking a talented and results-driven Paid Media Specialist to join our team in India. If you have 4+ years of experience in paid media and are passionate about driving results, we want to hear from you.

Salary: ₹1,500,000 - ₹2,250,000 per annum (depending on experience)

Job Description: Our ideal candidate will plan, implement, and optimize paid media campaigns across multiple platforms, including Google Ads, Facebook, LinkedIn, and more. They will analyze campaign performance, providing actionable insights and strategies to improve conversion rates, CTR, CPL, and overall ROAS. Additionally, they will collaborate with cross-functional teams to align campaign objectives with marketing goals, conduct market research to identify target audiences, trends, and opportunities to enhance paid media efforts, and manage and allocate budgets to ensure optimal spending across campaigns while achieving campaign goals. The candidate will also stay current with industry trends, platform updates, and competitor strategies to keep campaigns ahead of the curve.

Requirements:
  • 4+ years of hands-on experience in paid media management across Google Ads, Facebook Ads, LinkedIn Ads, and other paid platforms.
  • Proven track record of driving ROI through campaign management.
  • Strong analytical skills with the ability to interpret data and make strategic decisions.
  • Experience with tools like Google Analytics, Google Tag Manager, and other performance measurement platforms.
  • In-depth knowledge of SEO and its integration with paid media strategies is a plus.
  • Excellent communication skills and the ability to work in a collaborative environment.
  • Strong attention to detail and the ability to manage multiple projects simultaneously.

Benefits: We offer competitive salary and benefits, growth opportunities and continuous professional development, access to cutting-edge tools and technologies in digital marketing, and a collaborative and inclusive work culture. You'll also have the opportunity to work on exciting projects with global clients.

How to Apply: If you're ready to take your career to the next level, please send your resume and portfolio to us.

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