Maximizing Donations through Digital Marketing

2 days ago


Thrissur, Kerala, India beBeeFundraiser Full time ₹ 9,00,000 - ₹ 12,00,000

Digital Fundraising Specialist

">Job Description:

As a Digital Fundraiser, you will be responsible for planning and executing Google Ads campaigns to maximize donations and achieve monthly fundraising targets. This role requires a strong expertise in Google Ads (Search, Display, YouTube, Performance Max) and hands-on experience with conversion tracking, remarketing, and analytics tools.

Key Responsibilities:
  • Campaign Planning and Optimization: Plan and execute Google Ads campaigns to drive maximum returns on investment.
  • Keyword Research and Targeting: Conduct thorough keyword research, audience targeting, and A/B testing for continuous campaign improvement.
  • Campaign Analysis and Reporting: Track, analyze, and report on campaign performance, providing actionable insights for growth.
  • Collaboration and Communication: Collaborate closely with the creative and fundraising teams to align ads with campaign goals and donor psychology.
  • Staying Up-to-Date: Stay updated on digital marketing trends, crowdfunding strategies, and Google Ads policies.
Required Skills and Qualifications:
  • Strong expertise in Google Ads (Search, Display, YouTube, Performance Max)


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