Content Strategist and Copywriter
20 hours ago
We are passionate about delivering innovative and impactful campaigns at The Crimson Cape.
About the RoleWe are seeking a talented Content Strategist and Copywriter to join our team. As a key member of our content creation team, you will be responsible for developing engaging, original, and tailored content for various platforms.
Key Responsibilities:
- Develop and implement social media strategies for our accounts.
- Collaborate with designers, strategists, and account managers to conceptualize and execute content ideas for campaigns and projects.
- Conduct market research and audience analysis to produce targeted and effective messaging.
- Stay updated on the latest trends in content, digital marketing, and consumer behavior.
- Create catchy captions, trendy ideas, and platform-specific posts to maximize engagement.
- Craft compelling narratives that reflect the brand's voice, tone, and personality.
- Integrate keywords seamlessly into content to enhance organic search rankings.
Requirements:
- Bachelor's degree in English, Journalism, Communications, or a related field.
- Excellent written and verbal communication skills.
- Good understanding of social media marketing / management of all platforms.
- 1-3 years of experience as a content / copy writer / social media exec in a digital agency, preferred.
- Exceptional writing, editing, and proofreading skills with a strong portfolio showcasing diverse content styles.
- Ability to write for different audiences, tones, and platforms.
- Knowledge of SEO, social media trends, and digital marketing principles.
- Strong research skills and the ability to understand complex topics quickly.
- Creativity, adaptability, and a knack for coming up with fresh ideas.
- Strong communication and teamwork skills.
Salary Offered: INR 3 lacs to INR 6 lacs (per annum)
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